Welcome to 6th FIPP Asia conference in Wuhan

FIPP Asia will take place in Wuhan, China, in partnership with the China Periodicals Association and Hubei Administration. 

The event will bring together the world’s leading magazine media publishers and industry suppliers to explore the latest trends and solutions from the region and beyond.

The event will consist of a two day conference (14-15 September) with speakers from around the world and an adjacent expo (14-16 September) attracting some 100,000 people across the 3 days. 

Who should attend FIPP Asia?

FIPP Asia presents an ideal opportunity for publishers, marketers and technologists at senior level operational and strategic positions, network and do actual business.

It will be an opportunity to learn from speakers from China and other markets around the world, to network with Chinese and international delegates and to discuss business opportunities in China and beyond. 

The expo will provide international delegates with an opportunity to first-hand sample media and technology offerings, and discuss market developments in-depth with those in attendance. 

As Ross Sleight, a keynote speaker at the FIPP World Congress in London in 2017 said, "if you want to know the way of the world tomorrow, it is a pretty good idea to look at China right now."

FIPP Asia is your opportunity to do just that. 


“If you want to know the way
of the world tomorrow, it is a pretty good idea
to look at China right now.”

Ross Sleight, a keynote speaker at the FIPP World Congress in London in 2017



Bringing together the world’s leading

magazine media publishers and industry suppliers to
explore the latest trends and solutions
from the region and beyond.

About Wuhan and its media landscape

Wuhan lies on the banks for the Yangtze and Hanshui Rivers and is the capital of Hubei Province.. A trading port dating back at least 2,000 years, today Wuhan remains one of China's most important in-land transportation and communication hubs. 

Hubei Province has a population some 60 million people, contributing a 7th of all tax proceeds in China. It has a robust media environment, with some 120 newspapers, 400 magazines, printing presses, TV stations, and more. Among magazines, it includes brands with circulations well above 2.5 million.

Not unlike other media markets around the world, media heads in Wuhan describe the transformation from print to digital as their main challenge. Within this, culture - or overcoming attachment to legacy values and ways of doing - plays a significant role. 

While dealing with these challenges, multi-platform growth is a major focus. Here, on a recent visit from FIPP to the city, publishers and government officials in several meetings expressed the desire to build international relationships and business partnerships, across print, digital, events and more.

Only some 2 hours by plane from Hong Kong, Beijing or Shanghai, FIPP Asia will be a must-attend event for international delegates interested in understanding and doing business in China and the wider Asia region. 

Whether it is the speaker programme with its international, regional and local speakers or the expo with its tech and media exhibitors, there will be something of value at FIPP Asia for international delegates to do. Get involved. 

Message from James Hewes, President and CEO of FIPP

We are delighted to be partnering with the China Periodicals Association (CPA) and the Hubei Administration of Press, Publication, Radio, Film and Television (HAP) to be holding the 6th edition of FIPP Asia in the fantastic city of Wuhan, China.

For the first time, FIPP Asia will be part of the China Periodicals Fair, a biennial event attracting exhibitors from across China and visitors from across the region. More than 100,000 people are expected to pass through the doors of the Hubei Exhibition Centre, giving international exhibitors a unique opportunity to reach Chinese businesses and consumers.

The FIPP Asia conference strand also promises to be a crucial networking and knowledge-sharing opportunity for anyone interested in publishing and media in the region. More than 150 senior international delegates from the publishing and media industries will join more than 250 delegates from China. 

The programme will see presentations and discussions from a host of international speakers and the cream of the Chinese digital and media industries.

Concluding with an optional tour of local publishers, FIPP Asia is a 'must attend' event for anyone serious about learning more and doing business in China and beyond. 

Message from Chris Llewellyn, former FIPP President and CEO

Chris Llewellyn, former FIPP President and CEO until his retirement in 2017 and the initial catalyst for the FIPP Asia 2018 partnership, attended the event (pre-FIPP partnership) in 2016. He says:

"In late September 2016 the very nice people from the China Periodicals Association invited me to speak at a conference in Wuhan. It was an eye-opener for me. 

"Not only was Wuhan an impressive and exciting city, but also the scale of the event meant I met so many people and companies new to me from all corners of China and from all areas of digital and magazine media. It certainly proved to me that there was so much more to the Chinese media landscape than my many visits to Beijing or Shanghai had assumed.

"It seemed absolutely right for FIPP and the CPA to work together on bringing FIPP Asia to Wuhan, doing what FIPP does best, helping people make connections, sharing their knowledge and experiences." 

Programme

The programme in its entirety remains subject to change

DAY 1

-
REGISTRATION
-
Introduction of VIPs including FIPP team and Chinese senior officials

Yu Changxiang, general secretary and standing vice president, CPA, China

-
Welcome

Wu Shangzhi, President, CPA, China

-
Welcome

Senior leader from Hubei Province

-
Welcome

Senior leader from Administration of Press and Publication of State

-
Welcome address from FIPP Chairman | How Ringier and Axel Springer tackle digital transformation
Speaker
Chief Operating Officer (COO) and CEO
Ringier Group and Ringier Axel Springer, Switzerland
-
The transformation of Trends Group
Speaker
Chairman
Trends Group, China
-
The transformation of Bloomberg Media (on-stage interview)

Interview by James Hewes

Speakers
Managing Director - International
Bloomberg Media Group
President & CEO
FIPP
-
The transformation of Worldwide Media
Speaker
Chief Executive Officer
Worldwide Media (WWM)
-
How a magazine business became one of the UK’s top players in the automotive e-commerce space
Speaker
MD of Digital
Dennis Publishing
-
NETWORKING LUNCH AND EXPO VISITS
-
Digital and Solutions: The Nikkei Business Publications’ growth strategy
Speaker
General Manager, Global Business Office
Nikkei Business Publications, Inc., Japan
-
Developing sustainable revenue models for quality journalism businesses
Speaker
Director of Partnerships, Asia
Dow Jones, Hong Kong
-
Effectively reach readers with efficient ways of storytelling
Speaker
Assistant Managing Director
Studio Classroom, China
-
How publishers evolve from the traditional role of content provider to content service facilitator
Speaker
President & Party Committee Secretary
Juvenile and Children’s Publishing House, China
-
Building content extensions

Song Yichao, General Manager,Hubei Zhiyin Media Group, China

-
How academic journals expands global recognition
Speaker
President
President of Periodicals Agency of Shanghai University, China
-
New perspective on the knowledge economy


Speaker
Editor-in-chief and General Manager
Sanlian Life weekly Magazine and Sanlian Life Media
-
NETWORKING COFFEE
-
Innovation in science & technology journals
Speaker
President
Periodical Affairs of Chinese Medical Association (CMA), China
-
Innovation in B2B magazines
Speaker
Editor-in-chief
Anhui Merchants Magazine, China
-
How publishers should innovate in a world dominated by online platforms
Speaker
Senior Research Fellow
University of Oxford
-
Understanding and making money from the internet knowledge economy in China
Speaker
Senior Internet Consultant and Author
China
-
Media innovation trends from around the world
Speaker
Senior partner
INNOVATION Media Consulting, UK
-
WRAP of DAY 1
Speaker
President & CEO
FIPP

DAY 2

-
NETWORKING COFFEE
-
Welcome to Day 2 |Key developments in the global media landscape
Speaker
President & CEO
FIPP
-
Developing trends in digital advertising around the globe

More details to follow

Speaker
General Manager of Strategy Mobile
GroupM, China
-
Panel Discussion: Monetisation through brand extensions and content syndication

Hosted by James Hewes

Speakers
Founder & CEO
Cue Ball
Director of International Licensing & Syndication
Immediate Media Co
Vice President International
Meredith Corporation, USA
President & CEO
FIPP
-
NETWORKING COFFEE
-
Technology

More details to follow

Speaker
General Manager
CNKI, China
-
How technology helps the development of new journalism and revenue model trends

More detail to follow

Speaker
General Counsel and Chief Content Officer
PressReader, Canada
-
Technology driven monetisation of digital magazines

More details to follow

Speaker
Founder of DCG; Executive Vice President; Chief Operating Officer
DCG (Digital Communication Group), China
-
Panel discussion:How Content and Platform Reach a Win-win Situation?
Speakers
CEO
Chengdu Youzheng World Information Technology (Zazhipu), China
CEO
Dragonsource Digital Media Group, China
President
Special Focus Magazine, China
-
NETWORKING LUNCH AND EXPO VISITS
-
Develop a deeper understanding of the social media ecosystem

More details to follow

Speaker
CEO
Zhiwei Data Co, China
-
How to run a successful official WeChat account
Speaker
Director, New Media Division
Duzhe Publishing & Media Corp, China
-
Trends in luxury publishing
Speaker
President
Hearst Media, China
-
How and why this Singaporean publisher is tapping into blockchain and crypto-currency wealth
Speaker
CEO
Heart Media, Singapore
-
Vertical Media and exploring new business opportunities
Speaker
President
Easteat Culture Industry Group, China
-
Magazine media trends in South Korea

Jeong Kwang-young, Chairman, Korea Magazine Association and President of Archiworld, South Korea

Speaker
President
Korea Magazine Association
-
Wrap and Handover for CPA Awards

Wu Shangzhi, President of CPA

Speaker
President & CEO
FIPP
-
INTERVAL
-
Awards of the “2018 Top 100 Digital Magazines in China”
-
Awards of “2018 The Best Design (Binding and Layout) Magazines in China”
EXPO CONTINUES